Clearbit release notes

• Fix: Due to a multi-region and multi-service AWS outage, we had delays in data processing between about 4:00pm Pacific Time on September 18th through about 4:00am Pacific Time on September 19th. Due to these underlying storage and network infrastructure issues, some data loss happened during the outage window. To better guard against future data loss, we have migrated part of our infrastructure to solutions with additional redundancy features and will continue to implement additional measures.

• Fix: Addressed an issue in Selective Enrichment for Marketo where the 'add condition' function in sub-grouping was not functioning as expected.

• Fix: Our UI has been updated to accurately reflect that the Marketo Integration only supports live enrichment.

• Fix: We've fixed a problem in Selective Enrichment for Marketo related to Date Type fields, ensuring they now display the correct options.

• Fix: We've fixed an issue where certain company names were being incorrectly set to the string "default."

This week, we're highlighting two significant internal enhancements aimed at improving your experience with data enrichment:

1. Real-Time Enrichment for New Records:

We understand the importance of swift data delivery for your lead routing workflows. To ensure your data is enriched in real time, we're adjusting our process. Newly created records in Salesforce will now take priority in the initial pipeline stage, while updated records will follow at longer intervals. This change will enhance the speed and efficiency of your lead routing workflows.

2. Streamlined Backfills for Enhanced Performance:

We're taking steps to prevent potential bottlenecks in data processing. To achieve this, we're limiting backfills for the integration objects in each customer’s account (Accounts, Contacts, Leads, Companies, etc.) to one per 24 hours. This change will provide our system with the necessary time to completely process the original batch of data, resulting in smoother dynamic updates and backfills for everyone.

These improvements demonstrate our commitment to addressing challenges and continuously improving your experience with Platform enrichment integrations. Thank you for your ongoing support, and we're looking forward to delivering even more improvements in the future!

• Fix: Platform access was intermittently down over the course of several days; we've now mitigated this issue.

• Fix: Resolved an issue where Audience alerts were not being delivered.

• Fix: Fixed a problem with ad-blockers interfering with the Clearbit tag functionality.

• Fix: Addressed Batch processing error messages not being displayed.

• Fix: Addressed issues with managing users in the new UI “manage team” page.

Let’s dive into an exciting feature from last week’s big Clearbit release: an automated data test. 

When you enroll in your free Clearbit account and go through onboarding, you can now run the industry’s first self-serve data test. Automatically identify your ICP, run match rate and data quality analyses, and even see how much better your ICP identification could be with Clearbit. All based on a sample of your Salesforce or HubSpot records that we can automatically ingest, or from a CSV import if you prefer.

What you get from a self-serve data test:

• Quality Snapshot: With a few clicks, you can see the quality of every record type in your CRM. There’s no other way to do this for free.

• No Blank Slate: By connecting your CRM, your free Clearbit account will automatically start pulling in and enriching your data!

• Touchless Evaluation: You can now instantly evaluate our potential impact on your data, regardless if you’re ready to chat with us or not. 

Sound intriguing? Check it out by creating a free account today!

• Fix: Addressed issues that were causing slow response times in the Clearbit Platform.

• Fix: Resolved a problem that resulted in elevated response times for all APIs and Enrichment backfills.

• Fix: Help Center was unavailable to some users for several hours. An issue was resolved with our vendor, and Help Center availability was restored.

Today we have three major announcements. We have massively improved our core data sets, released an-all new data control center, and you can now test everything we have to offer – for free.

Read our blog post for all the details!

• Improvement: Added a new data source to improve employee count, revenue and location data.

• Fix: We discovered and fixed an error with synchronizing fields for several accounts for the Marketo integration.

• Fix: Addressed an issue with several Salesforce accounts not being updated.

• Fix: Detected and addressed error in selective enrichment criteria processing.

• Fix: Corrected an error with missing metrics that would be visible on the Clearbit platform dashboard. The issue was caused by an error in implementing some forthcoming platform UI changes.

• Fix: We cleared a backup causing delays in certain forms of enrichment, impacting integrations including Platform Enrichment for SFDC, Hubspot, and Marketo, as well as Person API webhooks.

As part of our promise to be the best in B2B data, we've improved our coverage for employee count and revenue data for public companies and their subsidiaries by a whopping 50%!

We've achieved this by tapping into the power of Large Language Models, so we can use AI to provide you more accurate insights more quickly than anyone else in the industry.

• Alert: HubSpot added property validation rules, but has not yet provided a way to retrieve the rules via their API. This means that, if you add these validation rules, and Clearbit returns a value that doesn’t conform with the rule, enriched data would not be pushed back into the HubSport platform. We advise not using these validation rules until the ability to retrieve them is available. See this article for details from HubSpot.

• Fix: Changed how Clearbit authenticates to customer Salesforce instances to reduce frequent disconnections, mitigating the need for customers to reconnect often.

• Fix: Addressed an intermittent issue where alerts were not being sent to Slack unless the relevant Audience was viewed. 

• Fix: Corrected an error that could cause CSV exports to get stuck.

• Fix: Addressed an issue where the ClearbitReady status was not updating despite a successful enrichment to the record.

• Fix: Resolved an issue with real-time enrichment for Salesforce Enrichment on our Platform. Some users previously experienced up to 4-hour delays for specific records.

• Fix: Fixed a problem that led to large Audiences loading very slowly

• Fix: Revised the tool tip to provide an accurate description of the SIC attribute.

• Fix: Refreshed the legal link within our help center.

• Fix: Modified our data types for Marketo Field Mapping, mapping integers to our specific number data type.

• Fix: Adjusted the legal names of numerous companies to the correct versions.

• Fix: Verified that exporting to CSV functions as intended.

• Fix: Enhanced the precision of the custom trait page view data.

• Fix: Resolved a problem with a blank file being generated for Audiences exported through Platform UI.

• Fix: Corrected erroneous Salesforce Connector disconnection alerts caused by specific scenarios, such as connecting different Salesforce Product orgs and linking Sandbox accounts.

• Fix: Addressed problem with Audiences loading slowly.

• Fix: Fixed an issue with displaying dates on the metric graph for the Advertising Dashboard.

We just released a new system trait to help you better understand the outcome of a record’s enrichment compared against your field mappings. This status code is designed to help you create a more effective workflow by providing a clear outcome of Clearbit's attempt to find enrichment data that matches your field mappings.

The three possible code values for Clearbit Status are:

• 200: Clearbit successfully found enrichment data corresponding to the field mappings. For example, the Company Name attribute was mapped and Clearbit successfully found data for that attribute.

• 206: While Clearbit found enrichment data, it does not match the current field mappings. Building on the previous example, Clearbit found data for a record’s Company Name attribute, but this attribute was not mapped.

• 404: Clearbit was unable to locate any enrichment data to match against the field mappings.

Using Clearbit Status provides a strategic advantage in managing your workflows. By integrating this status code as a trigger in Salesforce, HubSpot, or Marketo, you can streamline operations and automate specific actions effectively. This enables you to optimize your processes and make the most out of Clearbit's capabilities for your business success.

• Improvement: Added GICS 2020 and NAICS 2022 attributes - available in the Company details profile page, the Enrichment sync tab, in Batch enrichment, and in the API Documentation

• Fix: Corrected an issue related to improperly formatted LinkedIn handles.

• Fix: Addressed a sporadic issue with the Advertising Audience sync interval.

• Fix: Resolved potential failures in Customer syncs while syncing certain objects with the Marketo integration.

• Fix: Fixed an issue with Selective Enrichment to prevent enriched records from getting stuck in the "pending" state due to an error in logging.

• Fix: Deleted selective enrichment filters are now invalidated right away.

We are excited to announce that Clearbit's legacy Marketo integration will be replaced with an upgraded version as part of our ongoing commitment to improvement. Our new Marketo integration allows you to get more fields that are relevant to you, and to do more with your data. 

This transition will take place over the next few months for all customers currently using the legacy integration. Support for the legacy integration will be available until its end-of-life date later this year, and there will be no changes to the contract terms and pricing.

We’re here to make your transition seamless. You have two paths to choose from:

• Guided Migration: Schedule a 30-minute session with our implementation experts. They’ll walk you through the migration process, provide detailed instructions, and address any queries you may have. You can book your session here.

• Self-Serve Migration: Prefer to do it yourself? We’ve got you covered. Check out the documentation to learn how to access the platform and get set up with the new Marketo integration.

If you have any questions or need additional support during this transition, please don't hesitate to reach out to us at migrations@clearbit.com. We are here to assist you every step of the way.

• Improvement: We’re incrementally rolling out changes to our Public Company data to improve coverage and quality for attributes such as Employee Count, Revenue, and Parent/Child relationships. 

• Fix: Mitigated an Incident that was causing slower than usual Batch processing.

• Fix: Resolved an Incident affecting certain customers using Salesforce Enrichment on Platform, where records were not being enriched.

• Fix: Addressed a bug in the Salesforce integration that resulted in the 'lead exist = false' audience condition failing to filter out records with leads.

• Fix: Fixed an issue where a customer's audience was getting stuck, leading to a failure in delivering destinations.

• Fix: Improved the new account workflow in the dashboard to handle case sensitivity in email addresses correctly.

For the first time ever, we have true global coverage. Using a combination of our own proprietary data gathered during these last 7 years combined with the powers of Large Language Models – we can identify and enrich any company or contact, from any country, in any language. 

Japanese, Korean, Hebrew, Spanish, French, and Mandarin language domains are all now perfectly enriched with English descriptions, industry categorizations, keywords tags, and every other Clearbit attribute. 

As a Clearbit customer, you’ll feel this most in Europe and Asia. Our EMEA and APAC coverage has expanded significantly; we’ve added coverage of 2.1M new EMEA companies (+30%) and 1.7M new APAC companies covered (+34%). 

• Improvement: We added 250 million new people to our enrichment database, and updated 500 million existing records, with a particular emphasis on improving our people data in APAC and EMEA. This update not only adds new records, but also enhances the existing data with corrected and additional attributes, resulting in better match rates overall and for specific attributes. 

• Improvement: Customers subscribed to our new standard plan now have access to a graph that displays universal usage statistics.

• Improvement: Created a comprehensive article on setting up SAML authentication with Azure to help customers with their configuration.

• Fix: Fixed an issue with the Marketo integration that caused form shortening to fail due to ad blockers blocking the loading of Clearbit JS. As a result, forms were not being submitted.

• Fix: Successfully resolved the issue of Clearbit Capture not correctly displaying user avatars.

• Fix: Addressed a problem where changes made to field mappings were not being saved in the UI when using Selective Enrichment.

• Fix: Resolved an intermittent issue related to HubSpot form shortening, which occurred during the initial page load.

We’ve released an all new company tagging system that significantly improves our accuracy for existing tags and over 1400 all new company tags. We’re introducing keyword tags: granular tags based on the content of a company's website. Things like business model (B2B, B2C, SAAS), category (Sales Enablement, Digital Marketing, Business Intelligence), and keywords (APIs, Data, Crypto). Our Clearbit company tags are now upgraded from 152 to 1572 highly granular tags perfect for the modern technology company. For more details, see https://clearbit.com/blog/reimagined-company-tags 

• Improvement: Clearbit Global Coverage: We have significantly expanded our coverage in EMEA and APAC regions. We’ve added coverage for 2.1M new EMEA companies (+30%) and 1.7M new APAC companies (+34%). Furthermore, we have included over 250 million new global contacts to our dataset, primarily focusing on APAC and EMEA.

• Improvement: We have implemented changes to our internal account management console, simplifying the process for our customer teams to better serve you, our valued customers.

• Fix: We resolved an issue with Marketo list enrichment, ensuring that all records in a list are enriched or re-enriched, regardless of their previous enrichment status.

• Fix: Fixed a bug that prevented mapping new fields in the Hubspot and Marketo for Platform integrations.

• Improvement: We built automated tools to enable a seamless migration from our Legacy Salesforce integration to the new integration on the Data Activation Platform.

• Improvement: The free TAM Calculator tool now shows 50 companies in your TAM instead of 15. Explore our collection of free tools at https://clearbit.com/resources/tools. 

• Fix: We resolved an issue with sending too many “Salesforce has been disconnected” error messages by implementing a retry for transient errors.

• Fix: Addressed a problem with using Azure SSO for authentication.

• Improvement: We have enhanced the generation speed and reliability of Weekly Visitor Reports, ensuring you receive them promptly and consistently.

• Improvement: We implemented automated processes to make it faster to comply with data privacy requests.

• Improvement: The Clearbit pixel script now accommodates more security-focused sites without any workaround.

• Fix: Resolved significant delay in loading audiences.

• Fix: Addressed issue with Selective Enrichment not working as expected for the HubSpot integration.

• Fix: Fixed an issue related to special characters in company names.

We’re excited to announce that Clearbit's new ChatGPT Plugin is available to all ChatGPT Plus users who have access to Plugins. Our new Plugin brings the power of Clearbit's data enrichment capabilities to the ChatGPT platform! Now, sales, marketing, and operations professionals can access Clearbit's IP Intelligence, Enrichment, and Prospecting features directly from ChatGPT.

With the ChatGPT Plugin, you can combine Clearbit’s accurate data with context from GPT to build next-level GTM workflows. This allows you to take advantage of deeper attributes to route leads, shorten forms, and personalize your site. 

Our Plugin also provides more granular lead scoring and routing, more targeted and personalized outreach, and a host of other benefits that can help you grow your business. Plus, we're the only enrichment provider integrating with ChatGPT today, so you won't find this level of functionality anywhere else. 

Check out our ChatGPT Plugin Beta today to start building your growth workflows with Clearbit's trusted and validated data. Here’s a bonus blog post that provides tips on how to get the most out of the Clearbit Plugin.

• Improvement: Added support for HubSpot’s new security requirement. We now support static redirect URLs, which need to be validated after authorization to ensure they match the specified redirects.

• Fix: Resolved a problem that prevented enrichment of certain fields in customer Salesforce accounts.

• Fix: Addressed a problem where the pageview counter inaccurately showed daily/weekly/monthly totals.

• Fix: Implemented changes to improve company logo data quality.

• Fix:  Fixed an issue where a Salesforce field mapping would become disabled due to a change in field type.

• Fix: Improved Reveal data quality by adding some sites to a disallow list.

Welcome to this week's Changelog, where we’re bringing an exciting new twist! Last week, our teams had the opportunity to gather in person, fostering trust, strengthening relationships, and engaging in strategic discussions to improve our products. Our ultimate aim is to go above and beyond your expectations and drive your success. With fresh perspectives and a strong focus on meeting your needs, we are excited to embark on an innovative journey that will enhance your experience and set higher standards of excellence. 

🚀 Get ready to witness remarkable achievements that challenge what you thought was possible. 

• Improvement: We improved error handling in company domain lookups.

We are excited to announce that Clearbit's legacy HubSpot integration will be replaced with an upgraded version as part of our ongoing commitment to improvement. This transition will take place over the next few months for all customers currently using the legacy integration.

Rest assured, support for the legacy integration will be available until its end-of-life date on December 31st, and there will be no changes to the contract terms and pricing.

To ensure a smooth transition, we offer two migration pathways:

• Guided Migration: Schedule a 30-minute session with our implementation experts. They will guide you through the migration process, provide detailed instructions, and address any questions you may have. You can book your session here.

• Self-Serve Migration: If you prefer a do-it-yourself approach, we have comprehensive documentation available to help you access the platform and set up the new HubSpot integration.

If you have any questions or need additional support during this transition, please don't hesitate to reach out to us at migrations@clearbit.com. We are here to assist you every step of the way.

• Improvement: Enhanced data consistency across multiple components of our systems, including the Enrichment API and the Data Activation Platform.

• Improvement: New users to the Weekly Visitor Report can now easily send an email to their Web developer with a link to a setup guidance page, simplifying script installation and allowing for instant confirmation of proper installation.

• Fix: Resolved an intermittent issue with loading the Advertising Audiences page.

We are pleased to announce a major upgrade to our LinkedIn person profile matching algorithm. This development has improved accuracy by an impressive 7%, allowing it to better account for diversified user conventions such as multiple last names or nicknames. Additionally, the system now successfully identifies and matches profiles that only display partial names on the platform.

• Enhancement: We introduced a migration tool to streamline the transition from our legacy HubSpot integration to the new one. This seamless migration ensures continuity of operations while unlocking the power of our advanced features and capabilities.

• Enhancement: Further enriched our B2B dataset with the inclusion of 6-digit NAICS and 4-digit SIC codes to more data fields.

• Fix: Rectified the issue of a single record being generated per Clearbit Capture destination, ensuring accurate and efficient data collection.

• Fix: Resolved a glitch in the Schedule Email Digest option that previously hindered the creation of destinations. 

• Fix: Corrected the anomaly that triggered additional data ingestion when establishing a connection to Marketo for forms. The fix ensures that reconnecting to Marketo to set up the forms solution will not increase customers’ Marketo API consumption.

• Fix: Addressed and resolved the delay in Salesforce data enrichment for some customers, ensuring all users enjoy timely and accurate data insights.

• Fix: Fixed a bottleneck that was hindering the CSV exports for "all companies". The export functionality is now fully operational, ensuring timely delivery of data.

• Fix: Successfully resolved data discrepancies related to parked domains, thus enhancing the accuracy and reliability of our domain data.

• Fix: Rectified the Logo API glitch which was previously causing substandard logo quality, thereby ensuring sharp and high-resolution logos.

We've rolled out a new feature that seamlessly integrates our Weekly Visitor Report (WVR) with Connect, our free prospecting Chrome extension. This integration empowers users to find contact information for potential buyers directly within the WVR, eliminating the need to switch between multiple tools. 

The enhancement offers unique functionality by merging intent-based account targeting and contact prospecting into a single tool, making it a valuable asset for businesses looking to optimize their sales and marketing efforts.

• Improvement: Batch CSV downloads now include 6-digit NAICS and 4-digit SIC codes, aligning with the data enhancements on our Data Activation Platform.

• Improvement: The Reveal algorithm has been tuned to deliver 30% more accurate data on roles and seniority.

• Fix: Resolved a sporadic issue affecting certain customers, where Hubspot synchronization displayed incorrect companies within audience results.

We've upgraded the Reveal API to help you better understand your anonymous web traffic. The updated API now includes information about visitor roles and seniority, as well as enhanced IP-based geographic information, allowing businesses to more effectively target buying groups at ideal companies.

In addition, we've boosted our Segment integration to return a confidence score and even more precise data about role and seniority. This means you can now gain more detailed insights into your website visitors, improving your targeting, personalization, and ultimately, your conversion rates.

• Improvement: Clearbit Connect Credit Program introduced, enabling users to take actions and gain more credits.

• Improvement: Implemented data quality improvements, specifically targeting .edu domains.

• Improvement: Implemented updates to improve the recency of Reveal data.

• Fix: Rectified an issue with Platform Connections 'manage', which previously prompted to connect a new account instead of displaying the current connection.

Clearbit now offers Single Sign-On (SSO) using SAML authentication, providing users with a secure and convenient method for accessing the platform. It works with a wide range of access management vendors including Okta, JumpCloud, and Google SSO.

The new SSO feature boasts improved security through the industry-standard SAML 2.0 protocol, offering better protection against unauthorized access. By centralizing the sign-on process, users can effortlessly switch between applications without needing multiple login credentials, ultimately saving time and boosting productivity. 

SSO SAML authentication is available to all Clearbit customers with an annual contract at no extra cost.

Read more about SSO SAML authentication in our Help Center.

• Improvement: Expanded coverage of employee count data.

• Improvement: Enhanced company information by incorporating multiple SIC4 codes when corresponding NAICS codes are available. For example, did you know that in addition to manufacturing candy Mars, Inc also specializes in pet food?

• Improvement: 6-digit NAICS and 4-digit SIC codes are now available on the Clearbit Data Activation Platform. Easily map these fields to your CRM from the field mapping page for AI-powered insights into company categorizations.

• Improvement: Introducing new system traits for Clearbit Capture – RevOps teams can utilize these traits to evaluate their Capture processes and assess attribution in Salesforce.

• Improvement: Automated notification emails are now dispatched to account owners in case of platform connection errors, along with guidance on reestablishing the connection.

• Integration: You can now integrate the Weekly Visitor with your CRM. This feature enables you to auth into SFDC and HubSpot to see what companies visiting your site already exist within your database.

• Fix: Addressed issue with mapping multi-picklist values to CRM fields.

Discover the true potential of your web traffic with our latest enhancements to the free Weekly Visitor Report. We're excited to introduce three powerful features that will help you better understand, target, and engage with your ideal customers

ICP Badges 

See if you're driving the right buyers to your site by understanding the proportion of visitors that are an ICP match. When you filter for ICP, the report will now show you how many companies are a match, helping you focus your efforts on the most relevant visitors.

New Traffic Quality Funnel

For those visitors that are an ICP match, you can now filter for specific accounts and see if they're showing intent. With the addition of the new traffic funnel, we encourage users to set up their ICP, which will provide a more detailed breakdown of visitor intent. This helps you identify high-intent visitors, making it easier to prioritize.

TAM Calculator Integration

Discover new potential markets in your Weekly Visitor Report and size them by loading them into our free TAM Calculator. This feature allows you to quickly assess the potential value of different markets, guiding your decision-making process for expansion and growth.

• Fix: Resolved data inconsistency issue with the newly released SIC and NAICS codes.

• Fix: Enhanced the accuracy of audience results by using Salesforce traits to convert data types for custom fields, instead of relying on inference.

• Fix: Rectified the problem of enrichment API calls being dropped when one call in a batch failed, ensuring a more reliable and stable API experience.

• Fix: Fixed an issue with computed traits that could have resulted in segment inclusion traits and custom traits not always being enriched correctly to a customer’s CRM if the traits were mapped. The data would generally self-correct but could have been incorrect for a time.

• Fix: Addressed a delayed data enrichment issue, improving the overall data processing speed and efficiency.

• Fix: Resolved the "Whoops" error that customers encountered when navigating to the /people, /companies, or /*/segments pages of the Platform.

We are excited to announce the launch of the beta version of Clearbit's new ChatGPT Plugin, which brings the power of Clearbit's data enrichment capabilities to the ChatGPT platform. Now, sales, marketing, and operations professionals can access Clearbit's IP Intelligence, Enrichment, and Prospecting features directly from ChatGPT. 

With the ChatGPT Plugin, you can combine Clearbit’s accurate data with context from GPT to build next-level GTM workflows. This allows you to take advantage of deeper attributes to route leads, shorten forms, and personalize your site. 

Our plugin also provides more granular lead scoring and routing, more targeted and personalized outreach, and a host of other benefits that can help you grow your business. Plus, we're the only enrichment provider integrating with ChatGPT today, so you won't find this level of functionality anywhere else. 

Sign up to join the waitlist for our ChatGPT Plugin Beta today and start building your growth workflows with Clearbit's trusted and validated data.

• Integration: Clearbit's Weekly Visitor Report WordPress Plugin enables WordPress users to quickly and easily get set up on the WVR, see who's visiting their WP site for free, prioritize outbound sales, notify sales of high-intent activity from key accounts, and understand traffic quality without needing to touch any code or engage developers.

• Improvement: Clearbit's latest product enhancement is an AI-powered company categorization system that accurately applies 6 digit NAICS and 4 digit SIC codes to any company in the world based on a company description in any language, enabling our customers to better understand and target their ideal markets.

• Improvement: The Help Center article on syncing data to GA4 using Google Tag Manager has been updated, offering a faster and easier direct integration option. Customers may still choose to sync data through Google Tag Manager for consent control and centralized syncs, with setup made easier by an import file and implementation time expected to decrease significantly.

• Improvement: Enhanced Logo API to block office building photos from Wikipedia to exclude them from search results.

• Improvement: Enhanced bulk data ingestion performance from Salesforce.

• Fix: Resolved Salesforce sync issue on the Clearbit Platform related to referencing an older connection.

• Fix: Addressed source of intermittent UI error on the Clearbit Platform Company tab and Homepage.

• Improvement: We've expanded our metrics and monitoring for our platform services.

• Fix: We resolved an issue with Salesforce data types affecting audience calculations.

• Fix: We addressed a problem causing company logos to flicker in the Platform UI.

• Improvement: To ensure you’re in compliance with Google’s privacy policies, we ensured you cannot send personally identifiable information (PII) to Google Analytics 4 with our new Google Analytics 4 integration (e.g. IP address, longitude, latitude, person geo, etc).

• Improvement: Improved HubSpot data synchronization batching.

• Fix: Fixed HubSpot Form Shortening nuance around first name and full name. 

We're excited to announce the release of Clearbit's new Google Analytics 4 (GA4) integration! As you may know, GA4 is replacing Universal Analytics. On July 1, 2023, all standard Universal Analytics properties will stop processing data, while 360 Universal Analytics properties will cease processing data on July 1, 2024. Our new GA4 integration is here to seamlessly replace Clearbit's Universal Analytics connection ahead of these changes.

By using the GA4 integration in conjunction with Reveal, customers can identify which companies are visiting their websites. This valuable information can then be synced to GA4, providing deep insights into how these companies are discovering, engaging with, and converting on your site.

Learn how to implement the new GA4 integration in our Help Center.

• Improvement: Integrated Clearbit's internal design system into the Data Activation Platform, allowing product development teams to focus on building features that deliver customer value rather than implementing UI interfaces.

• Improvement: Added a new, easier-to-read grid view for historical Weekly Visitor Reports within the Free Account dashboard.

• Bug fixed: Resolved delays with synchronizing HubSpot data.

• Bug fixed: Addressed sporadic enrichment issues in Salesforce Managed Package and Salesforce Enrichment on Platform.

• Bug fixed: Fixed an issue where HubSpot Platform Form Shortening required a person-level field mapping to shorten forms.

A migration to a new AWS region has been completed, enhancing our service recovery capabilities and strengthening network security. Clearbit's adoption of an end-to-end ephemeral infrastructure streamlines patch management processes, ensuring a secure and stable environment. This also facilitates seamless re-deployments during incident response, contributing to more efficient operations.

• Bug fixed: Self-serve customers can now download their Stripe invoices without issues.

• Improvement: Enhanced our internal development and testing process for faster exploration and iteration.

• New metric: Introduced a metric to monitor CRM ingestion performance.

• Update: Resolved the backlog of delayed Marketo pending enrichments that occurred during the infrastructure update.

• Data improvement: We've expanded our employee counts by incorporating faculty data from Wikipedia sources, resulting in more comprehensive and accurate information.

• Bug fixed: We resolved an issue that prevented Salesforce contact-company relationship updates from working properly, ensuring smoother data synchronization.

• Bug fixed: We addressed a problem with audience refresh frequency, which previously defaulted to 30 days if zero results were returned. The issue is now resolved, providing more accurate refresh intervals.

• Fix implemented: We tackled the problem of Hubspot syncs getting stuck and implemented a solution. Additionally, we introduced alerts to monitor sync status and prevent future occurrences of this issue.

• Problem resolved: The visibility of HubSpot and Salesforce field mappings has been restored, allowing users to easily access and manage their data mapping configurations.

Clearbit for HubSpot on platform is the latest version of Clearbit's HubSpot integration that enriches CRM data with accurate and up-to-date information.

It empowers businesses to turn raw data into actionable insights, making it easy to optimize lead generation efforts, personalize campaigns, and close more deals. With over 100 data points appended to each record, real-time updates, and hyper-relevant messaging capabilities, Clearbit makes it easier for GTM teams to create, capture, and convert new revenue.

What's changed

• Data refreshed every 30 days > data refreshed every 30 seconds

• Contact enrichment only > contact and company enrichment

• Contact field mapping only > contact, company, and activity field mapping

• No audience information > automated audience inclusion

• Accessible only from HubSpot UI > accessible in the Clearbit platform

Learn more about Clearbit for HubSpot.

• Bug fixed: Upper-cased email addresses are now properly shortened on forms.

• Update: Added internal alerts for monitoring accounts with connection errors.

• Update: Implemented new measures to prevent abuse of the free credit system.

• Compliance: Enabled California visitors to opt out of cookies for CCPA compliance on our website.

Clearbit Connect is a free Chrome extension that allows users to instantly find verified contacts in organizations that match their ICP.

How Connect 3.0 different from previous versions

The previous version of Connect was a Gmail extension only. Connect 3.0 sports an updated UI, has expanded to include web browsing, and most importantly, now offers ICP Checker to automatically identify right-fit companies for more efficient outbound.

Why teams choose Connect

• Instant prioritization of right-fit companies: Clearbit Connect is the only Chrome prospecting extension that lets you set your ICP and automatically notifies you when landing on a company’s website that is the right fit.

• Verified emails: An email is only as valuable as its deliverability. Clearbit Connect provides verified email addresses that increase response rates, meetings booked, and deals won.

Download Connect from the Chrome Store.

• Update: Improved destination delivery speed for Salesforce destination on Platform by changing data handling method.

• Enhancement: Simplified opting in and out of using Connect's browser widget in settings.

Designed to replace Alexa Rank (which was sunset by Amazon), Clearbit Traffic Rank can be used the same way you use Alexa Rank attributes and helps ensure your systems continue to have fresh traffic ranking data.

Clearbit Traffic Rank uses a proprietary algorithm to determine a website’s performance based on a combination of public and private sources like users, website visits, and taking into account seasonality.

You can use it today in your audience builder to generate dynamic audiences.

Visit our Help Center to learn more about Clearbit Traffic Rank.

• Bug fix: We fixed a problem where connections were being dropped unexpectedly, and have set up notifications to alert our team if the issue reoccurs.

• Platform improvement: We added the ability to view people known to you in a company, and improved the filtering capabilities of Clearbit Capture to help identify people at companies that you want to bring into your CRM.