Authors Alex MacCaw

Clearbit Advertising

Features by Alex MacCaw on

Introducing Clearbit Advertising, a tool to turn Facebook into your highest-performing, most efficient B2B channel by enabling you to reach precise target audiences on the world's largest social network.  Read more

Gross Company Happiness

Company by Alex MacCaw on

At Clearbit, we measure our Gross Company Happiness (GCH). The means matter just as much as the end; there is no point spending our lives building this company if the process makes us miserable.  Read more

Introducing Clearbit X

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Clearbit X helps you combine all of your marketing and sales data – while layering in Clearbit enriched facts to every record. This complete "dataverse" gives you everything you need to make data-driven choices for your leads and customers.  Read more

Clearbit's approach to management

Company by Alex MacCaw on

Last year, we set out on a mission to create the best-managed company in the world. As part of developing great management training at Clearbit, we created a Manager's Handbook. Here are the highlights.  Read more

Our next chapter

Company by Alex MacCaw on

When we raised our seed round in 2015, we told ourselves that was the only funding we’d ever need. We focused on staying lean and raced to profitability within our first nine months. For the past three years, Clearbit has been profitable. We are in this for the long  Read more