Posts by Nick Wentz

Revenue-driven marketing starts with a shift in mindset. From driving leads and MQLs to driving pipeline and revenue. From growing at all costs to growing efficiently and sustainably.

Since Clearbit was founded in 2015, our approach to lead qualification has evolved, along with our scale, resources, and goals.

Facebook’s Lead Ads are a mobile-optimized way of capturing email addresses. Learn how we use Clearbit and Zapier to transform one data point into high-ROI B2B leads.

We all know that one-size-fits-all marketing doesn’t work. Here on Clearbit’s growth team, we run targeted demand gen campaigns that use our own data and tools for segmentation, personalization, and low-friction signup. Here's how.