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Jenny Thai

Posts by Jenny Thai

What is lead enrichment? A beginner's guide for B2B marketers

Marketing & Growthby Jenny Thai on April 13, 2022

Learn what lead enrichment is — and why B2B marketers need it to accelerate the funnel.

A marketer’s guide to B2B intent data

Marketing & Growthby Jenny Thai on January 05, 2022

B2B intent data is a marketer’s best friend. Here’s how to make the most of intent data in your marketing efforts.

When and how to develop a PQL framework

Marketing & Growthby Jenny Thai on December 15, 2021

Should your company implement a PQL framework? Here are 5 things to consider.

5 takeaways for marketers from The Second Lever, Mutiny’s virtual event

Marketing & Growthby Jenny Thai on July 14, 2022

Growth at all costs may no longer make sense, but one thing we can be certain about in these uncertain times is that marketers have a vital role to play in growing revenue efficiently.

The what, why, and how of B2B customer segmentation

Marketing & Growthby Jenny Thai on April 22, 2022

Marketing to everyone is like marketing to no one. That’s where customer segmentation comes in.

The Standard in B2B Data

Now reinvented with Artificial Intelligence—Clearbit is the first AI Native Data Provider. Enrich your records, reveal buying intent, and connect with your ideal customers.

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