Bradley Gula

Posts by Bradley Gula

Facebook targeting for B2B companies: how to do it better

Marketing & Growthby Bradley Gula on February 12, 2020

More than 1.5 billion people log on to Facebook every day. Here's how you can add LinkedIn-level targeting to build more relevant Facebook ads with a greater reach, better audience, and painless updates.

How more data in HubSpot would’ve impressed my old boss

Marketing & Growthby Bradley Gula on December 17, 2019

Before my job at Clearbit, I lived, breathed, and cried marketing automation — everything in HubSpot. Here are a few examples what I could’ve done if only I had more data.

Personalized lanes drive supersized conversions

Marketing & Growthby Bradley Gula on November 07, 2019

Freemium and enterprise can work in harmony to maximize revenue. Personalize the lead experience by creating two distinct tracks and automatically serving up the right one. Each track can be optimized for best-performing CTAs, headlines, chats, and more, to boost conversions all along the way.

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