Gong was doing what most SaaS companies do: they made prospects who wanted a demo fill out a long form and wait for an SDR to contact them in order to move forward. Find out how Director of Marketing Automation at Gong, Noa Farber improved the experience using Clearbit and Chili Piper.
Patrick Edmonds, CMO at Proposify, knew his growing sales team couldn't continue losing time manually processing hundreds of leads very day. A partnership with Outshine revamped Proposify's tech stack to automate and identify the leads that fit their ideal customer persona.
As VP of Growth at Mention [http://mention.com], Guillaume Cabane’s job was distilled to two key performance indicators (KPIs): increase the number of signups, and increase the quality of inbound sales leads. One day, he came up with an afternoon experiment that he thought might improve both of these core KPIs simultaneously by leveraging the Clearbit Enrichment API. How did it go? “Integrating Clearbit was the biggest impact investment of anything we’ve done to date," he said. "It increase
Engaging stories and exclusive data, designed for our best customers. One useful issue each month.