Learn how to select the right market intelligence tool to help you level-up your marketing operations.
Chapter 1
Learn how a market intelligence solution enables you to build a robust data foundation.
Chapter 2
Get advice on how to prepare for vendor conversations by defining your goals, conducting research, and aligning on business and technology requirements.
Chapter 3
Get the list of questions you should be asking all market intelligence providers.
Chapter 4
Understand the ins and outs of the data provided by the marketing intelligence software.
Chapter 5
Ask the right questions to ensure you can create, capture, and convert demand with your market intelligence solution.
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