Use smart segmentation in your email marketing
Clearbit integrates directly with Customer.io to allow segmentation based on employer, seniority, role, location, and more.
After connecting Clearbit to Customer.io, your users will have dozens of attributes that you can use to create segments. One popular attribute to use for email is `role`, which allows you to generate specific welcome emails and drip campaigns for people who work in marketing, sales, development, etc.
Using Clearbit to segment Customer.io emails has shown increased open, click, and conversion rates. Read more about how to set up this integration.