Paid Marketing Bundle by Clearbit
All marketers know that the cost of paid advertising is rising. But what can you do about it? Leverage these resources to build cost-effective and scalable marketing strategies tied to revenue.
The Four Pillars of a Successful Paid Media Strategy
Experts from Clearbit and Omni Lab discuss the four pillars to drive massive returns on a paid media budget. From how to properly target, to content strategy, creative, and channels, they break down what is working and what you should stop doing right now.
Paid Advertising in a World of Rising Cost
Customer acquisition costs (CAC) are continuing to push higher and higher, and your boss needs to understand why. Come learn why the cost of paid advertising is rising and what you can do about it.
Planning Framework: Demand Generation Canvas
Marketers often want to hit the road running when they’re kicking off a campaign. But to ensure all teams and stakeholders are on the same page use this planning framework to identify your objective, channels, messaging, budget and resources all in one document.
