How the best B2B companies are using data to grow sales faster.
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This book provides actionable ways you can drastically improve every part of your sales processes. A must read for anyone in B2B sales.
Every chapter shows exactly how a company overcame their challenges and tactical ways you can do the same. Most sales advice in SaaS is generic. This isn't.
Hiten ShahQuick Sprout
12 chapters, released bi-weekly
The Key to Sucessful SaaS Pricing
Kyle Poyar Director of Market Strategy at OpenView Venture Partners
Choosing the right pricing strategy for your product (and your customers)
Inbound Lead Qualification
Francis Brero Co-founder and Chief Revenue Officier @ MadKudu
How one marketer used data and machine learning to solve his lead quality problem
Outbound Sales Fundamentals
Ben Salzman & Kyle Williams Co-founders of Dogpatch Advisiors
Using data and outbound operations to scale your outbound sales process
Automated Outbound Sales
Michael Thomas Founder of SimpleData and freelance journalist
How Segment increased outbound email conversion by 200%
Neil Ryland Chief Revenue Officer @ Peakon
The art and science of predictive sales forecasting
Finding Sales Triggers
Head of Growth @ Hull,
a customer data platform
How DigitalOcean closes more enterprise deals with automated sales triggers
David Skok A serial entrepreneur turned VC at Matrix Partners
How Hubspot accelerated growth by optimizing their sales compensation
Don Otvos The OG of Sales Ops, now leading Solutions Engineering @ Salesloft
Enabling your sales team with great data and a repeatable process
Taft Love The Global Director of Sales Dev @ SmartRecruiters
Using data to measure, motivate, and improve your sales team's performance.
Mark Roberge Bestselling author and former CRO @ Hubspot
Using data to interview and hire high performing sales reps.